Gold Days of Grubhub+ is a high-visibility, full-funnel campaign, which I led the visual direction from concept through launch, shaping a bold system of radiant gradients, glow, and high-impact imagery. Leading and art directing designers, I also served as the creative point person across brand, social, performance, and in-product teams, driving syncs to keep the visual language consistent. In close partnership with Anomaly, I oversaw graphic work featured in the TVC and helped build a cohesive, recognizable campaign identity.